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Privacy Policy

Last updated: October 4, 2025

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This Privacy Policy explains how Lost Anchor Rentals LLC (“Lost Anchor,” “we,” “us,” or “our”) collects, uses, shares, and protects personal information when you visit our websites (e.g., lostanchors.com, lostanchorrentals.com), scan our QR codes, book a rental, receive text messages, or use our kiosks/racks and related services (collectively, the “Services”).

If you do not agree with this Policy, please do not use the Services.

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1) Information We Collect

You provide:

  • Contact & identifiers: name, email, phone number.

  • Booking details: rental selections, dates/times, location, preferences.

  • Payment info: card details processed by our payment processor (we do not store full card numbers).

  • Communications: messages to support, survey responses.

  • Acknowledgments: safety/waiver confirmations and video completion.

Collected automatically:

  • Device & usage: IP address, browser, OS, pages viewed, referral URLs, clickstream, QR scans.

  • Approximate location (from IP or device settings if enabled).

  • Cookies/SDKs for analytics and functionality.

From third parties:

  • Payment processors (transaction status, last 4 digits, token).

  • Messaging providers (delivery/engagement of SMS).

  • Analytics/advertising partners (aggregated site/app insights).

2) How We Use Information

  • Provide the Services: process bookings, send access codes, manage returns, support.

  • Safety & compliance: show safety tips, log waiver/video completion, detect fraud/abuse.

  • Improve & personalize: diagnostics, feature development, content relevance.

  • Communicate: transactional emails/SMS (confirmations, codes, reminders); optional promos with your consent.

  • Legal/business purposes: enforce terms, comply with law, protect rights and security.

3) SMS/Text Messaging

By providing a mobile number, you agree to receive transactional texts (e.g., access codes, reminders). Message/data rates may apply. Reply STOP to opt out of non-essential texts; you may still receive critical service messages related to an active booking.

4) Cookies & Analytics

We use cookies and similar tech to keep you signed in, remember preferences, and analyze use. You can adjust browser settings to limit cookies; some features may not work. We may use analytics tools (e.g., Google Analytics) and privacy-conscious advertising tools to measure effectiveness.

5) How We Share Information

We do not sell your personal information. We may share with:

  • Service providers/processors: hosting, payments, messaging, analytics, support.

  • Partners/hosts: limited, non-sensitive usage summaries for their location(s) (e.g., bookings, peak times).

  • Authorities: when required by law or to protect rights, safety, and property.

  • Business transfers: in connection with a merger, acquisition, or asset sale (subject to this Policy).

We require processors to safeguard your information and use it only for our purposes.

6) Data Retention

We keep personal information only as long as needed for the purposes above, including legal, accounting, and reporting requirements. Typical retention: bookings/support (up to 7 years), analytics (12–36 months), marketing preferences until you opt out.

7) Your Choices & Rights

  • Access/Update: request a copy or correction of your info.

  • Delete: request deletion where applicable.

  • Opt out of marketing: unsubscribe links or reply STOP for SMS.

  • Cookies: manage in your browser and device settings.
    To exercise rights, contact privacy@lostanchors.com (or support@lostanchors.com).

State, national, and international privacy laws may grant additional rights (e.g., access, portability, correction, deletion, and appeal). We will honor valid requests as required.

8) Children’s Privacy

Our Services are not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child provided information, contact us to remove it.

9) Security

We use administrative, technical, and physical safeguards appropriate to the nature of the data (e.g., encryption in transit, access controls, secure payment processing). No method is 100% secure, but we work to protect your information.

10) International Users

We are U.S.-based. If you access the Services from outside the U.S., your information may be transferred to, stored, and processed in the U.S. and other countries with privacy laws that may differ from yours.

11) Do Not Track / Global Privacy Control

Our Services do not currently respond to browser “Do Not Track” signals. Where legally required, we will honor valid Global Privacy Control (GPC) signals for specific opt-out rights.

12) Changes to This Policy

We may update this Policy from time to time. The “Last updated” date shows the latest version. Material changes will be posted on this page (and, if appropriate, notified through the Services).

13) Contact Us

Lost Anchor Rentals LLC
Email: privacy@lostanchor.rentals
If we can’t resolve your concern, you may have the right to contact your local data protection authority.

U.S. State Notices (CPRA/VA/CO/CT/UT, etc.) — Summary

  • We do not sell personal information.

  • We may “share” limited online identifiers for cross-context advertising where allowed; you can opt out via cookie controls.

  • You may request access, correction, deletion, and opt-out of targeted advertising. Submit requests to privacy@lostanchor.rentals.

Controller & Processors (GDPR/UK GDPR) — Summary

  • Data Controller: Lost Anchor Rentals LLC, Email: privacy@lostanchor.rentals.

  • Legal bases may include: contract (to provide Services), legitimate interests (safety, improvements), consent (marketing/SMS where required), and legal obligation.

  • You may request access, rectification, erasure, restriction, portability, or object to processing. You may also lodge a complaint with your local authority.

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